Analytics dashboards — AUS Lite
Fast, lightweight dashboards tailored for Australian advertisers: programmatic, Google & Meta, and cross-channel KPI rollups.
- Pre-built templates for SMB & local agencies
- Low-cost setup, clear cost-per-acquisition tracking
- Australian timezone & currency (AUD) defaults
What the Lite package includes
Channel rollups
Combines Google Ads, Meta, and programmatic impressions, clicks, spend, conversions.
Live KPIs
CPA, ROAS, CTR visualised with simple alerts and weekly snapshots.
Export & sharing
PDF and CSV exports, scheduled email summaries for stakeholders.
Key features
- Lightweight JS front-end — fast on mobile and desktop
- Privacy-first event sampling for compliant measurement
- Template gallery: retail, services, lead-gen
Case studies
Local retail — Melbourne
Reduced CPA by 28% using weekday vs weekend bid adjustments and simple ROAS alerts.
Lead-gen — NSW agency
Weekly snapshots improved reporting efficiency and client satisfaction.
Programmatic — QLD
Cross-channel attribution simplified with consistent UTM tagging and dashboard overlays.
Tools & templates
Choose a template to preview metrics and structure.
Retail template snapshot
| Metric | This week | Last week | Δ |
|---|---|---|---|
| Impressions | 120,432 | 98,210 | +22.7% |
| Clicks | 4,312 | 3,884 | +11.0% |
| Spend (AUD) | $3,412 | $3,210 | +6.3% |
| Conversions | 412 | 365 | +12.9% |
| CPA (AUD) | $8.28 | $8.79 | -5.9% |
Lead-gen focuses on CPL, form completions, and quality scoring by source.
SMB lite template keeps metrics minimal: Spend, Conversions, CPA — ideal for weekly emails.
Team & support
Sasha Reed — Analytics Lead
Available for onboarding calls and dashboard customisation. Support hours: Mon–Fri, 9:00–18:00 AEST.
Implementation & pricing
Lite setup: connector setup + template + 2 weeks support.
Starter — AUD 590
One template, connector setup, weekly export.
Pro — AUD 1,200
Two templates, custom KPIs, fortnightly check-in.
Ready to see your metrics clearly?
Book a short demo and we’ll show a live preview with your data (sample or anonymised feed).